Account Manager, Communications

Account Manager, Communications

Job Title: Account Manager, Communications

Location: Chicago, IL

Department: Communications

Reports to: Account Director, North America

Employment Type: Hybrid, Full-time

About GMS

GMS is the largest independent marketing agency specialising in golf, events, lifestyle, leisure, and tourism. With a global presence and a diverse, unrivalled client portfolio, GMS offers full-service marketing support across PR, advertising, creative services, social media, and partnerships. Our clients trust us to elevate their brands and deliver impactful campaigns that resonate within the sports and lifestyle industries.

Job Overview

The Account Manager, Communications will play a central role in leading day-to-day client delivery across major North American accounts. You will manage communications campaigns for some of the most recognisable golf brands and destinations worldwide, driving coverage, storytelling, and strategic impact.

The role requires a deep understanding of golf — from its tours and tournaments to its destinations, players, and culture. Reporting to the Co-CEOs and Directors, North America, you will work closely with the North American team and collaborate with colleagues across GMS’s global offices to deliver integrated campaigns of the highest quality.

Key Responsibilities:

• Account Leadership: Act as daily client lead across multiple golf accounts, ensuring exceptional service and strategic delivery.

• Media Relations: Build and maintain strong relationships with golf, travel, lifestyle, and business media across North America; secure impactful coverage through proactive pitching.

• Content Development: Write compelling press releases, features, speeches, and campaign assets that tell powerful stories in golf.

• Campaign Execution: Plan and deliver integrated PR and communications campaigns, collaborating with internal and external stakeholders.

• Events & Tournaments: Manage press operations and communications support on-site at tournaments, launches, and brand activations.

• Industry Insight: Provide strategic counsel by tracking industry trends, consumer behaviour, and competitor activity in golf.

• Collaboration: Partner closely with the Co-CEOs, North America Directors, and global colleagues to deliver seamless, innovative campaigns.

Key Requirements:

• 5+ years’ experience in PR, communications, or sports marketing, ideally in an agency environment.

• Essential: demonstrable passion for and deep knowledge of golf — including tournaments, tours, destinations, and players.

• Proven success in generating strong media coverage and managing client communications independently.

• Excellent writing, editing, and storytelling skills, adaptable across audiences and channels.

• Strong organisational skills, with experience managing multiple clients and deadlines.

• Confidence in working directly with senior clients and C-level stakeholders.

• Event experience, ideally including golf tournaments or destination launches.

• A proactive, solutions-driven communicator who thrives in a collaborative environment.

What We Offer:

• An exciting opportunity to shape GMS’s growth in North America.
• A dynamic and collaborative work environment.
• The chance to work with leading global brands in the golf and lifestyle sectors.
• Competitive salary and benefits.
• Opportunities for career advancement and international exposure.

Why Join Us?

Be part of the world’s leading golf-specific agency, working with the biggest brands and destinations in the game.

• A unique opportunity to help build GMS’s North American hub in Chicago.

• Work directly with the Co-CEOs and Directors, with exposure across global teams.

• Competitive salary, benefits, and clear opportunities for career progression.

How to apply: 

Please send your CV and cover letter, outlining your golf industry knowledge and communications experience, to sam@gmsagency.com