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Posted on November 12, 2018

Fred Couples renews longstanding relationship with ECCO GOLF

Danish shoemakers ECCO GOLF have announced the renewal of their partnership with golf legend and World Golf Hall-of-Famer, Fred Couples. Couples’ performance in the 2010 Masters tournament while wearing ECCO’s pioneering GOLF STREET launched the Hybrid golf shoe category to the world, and the American will continue to wear the brand’s innovative shoes and sport the ECCO GOLF logo on the left of his headwear as a result of the multi-year extension. “I honestly can’t imagine competing in any other shoes,” commented...

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Posted on November 5, 2018

ARNAUS CLAIMS CHALLENGE TOUR GRAND FINAL TO SECURE EUROPEAN TOUR BIRTH

Adri Arnaus shot a final round 69 (-3) to claim a wire-to-wire victory at the Ras Al Khaimah Challenge Tour Grand Final in the United Arab Emirates and secure his graduation to the European Tour for the 2019 season. Wearing ECCO COOL, the Spaniard entered the final round with a three-shot lead as he went in search of a maiden Challenge Tour victory, having already notched five top-five and seven top-ten finishes this season. The 24-year-old birdied the 72nd hole to seal...

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Posted on November 5, 2018

Golfers set to bag a bargain with PowaKaddy FREE cart bag winter promotion

Market-leading golf trolley brand PowaKaddy has launched an exciting cart bag promotion for winter. Golfers will receive a FREE cart bag when purchasing any new PowaKaddy lithium trolley. Starting on Monday 5th November and running until midnight on 24th December 2018, every golfer who buys a PowaKaddy lithium trolley will be entitled to a free PowaKaddy Cart Bag worth up to RRP £229.99. Golfers can choose from any of the brand’s current electric trolleys, including the award-winning Freeway range, the revolutionary...

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Posted on October 31, 2018

Foremost innovates again with online Lesson Booking System

As part of the latest series of developments to its Elite Marketing Programme (EMP), Foremost has launched its own online lesson booking system to enable its member professionals to efficiently manage their booking diary. Thousands of potential lesson bookings are lost every year due to inefficient and inaccessible booking systems. Foremost has now come up with the perfect integrated solution to help make sure that its members don’t miss out. Responding to member and customer demand, Foremost’s new, free-of-charge booking system enables...

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Posted on October 29, 2018

TRACTION AND AGILITY COMBINE AS ECCO® GOLF CONTINUE THE NATURAL MOTION® STORY WITH BIOM® G3

Danish golf footwear innovators, ECCO GOLF, have continued their ground-breaking BIOM® story with the launch of the ECCO BIOM® G3 which showcases an evolution of comfort, style and innovation. ECCO BIOM® G3 utilises a range of industry-leading technologies to deliver exceptional performance that will last round after round, while hard-wearing ECCO YAK leather uppers and a waterproof GORE-TEX® construction keep feet dry and comfortable in even the wettest weather. ECCO GOLF’s renowned BIOM® NATURAL MOTION® last combines low-to-the-ground stability with a glove-like...

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Posted on October 23, 2018

NIPPON SHAFT PLAYERS WIN ON EUROPEAN AND LPGA TOURS

Nippon Shaft players won on both European and LPGA tour events over the weekend. The 2017 Masters champion used N.S.PRO MODUS3 Tour 130 X flex in both his irons and wedges in his successful defense of his title at the Andalucia Valderrama Masters, which concluded Monday morning at Valderrama Golf Club in Sotogrande, Spain. The 38-year-old native Spaniard shot a 12-under par total of 201 with rounds of 68-64-69 in the event, which was shortened to 54 holes because of inclement weather. ...

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Posted on October 22, 2018

NBC SPORTS GROUP AND GOLF GENIUS SOFTWARE ANNOUNCE MULTI-FACETED, STRATEGIC PARTNERSHIP

NBC Sports Group and tournament management software company, Golf Genius Software, today announced a strategic partnership that includes the integration of Golf Genius Software technology across multiple golf brands within the NBC Sports Group portfolio, designed to better serve golfers and golf course partners around the world. “We have been collaborating with the Golf Genius team for more than a year in order to refine, and now offer, great new services and integrations to our customers,” said Will McIntosh, Golf Channel...

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Posted on October 19, 2018

Inaugural Burhill Ladies Pro-Am proves a huge success

More than 100 lady golfers took part in the inaugural Burhill Ladies Pro-Am which welcomed 27 lady PGA professionals. Each professional was joined by a team of three amateur ladies in a unique ladies-only pro-am on the PGA in England South schedule. Burhill Golf Club General Manager, Dubravka Griffiths, said: “We’re thrilled that the event has been so well supported, it is a real sign of the growing impetus in the women’s game at the moment which, at Burhill, we are proud...

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Posted on October 19, 2018

Burhill juniors preparing for a shot at national glory

A team of Burhill juniors are on the verge of representing their country after reaching the finals of the prestigious England Junior Team Golf Championships. The team showed true grit and determination in tough playing conditions to book their place in the finals at Cumberwell Park Golf Club later this month; a culmination of months of hard work and impressive performances. For each stage of the competition, teams are required put forward a team of six juniors, both boys and girls, and...

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Posted on October 15, 2018

GMS to showcase full service offering through largest ever IGTM presence

GMS, a multi-award winning global golf PR, social media and content agency, is set to exhibit at this week’s International Golf Travel Market (IGTM) for the first time. The agency, whose client roster contains some of the world’s most notable golf brands and resorts, has invested in a state-of-the-art exhibition stand for this year’s show, in Slovenian capital Ljubljana, in order to represent its growing portfolio of premier resort clients. Agency Directors Phil Craghill and Sam Elder will be representing the company...

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Posted on October 15, 2018

PING introduces Sigma 2 putters with dual-durometer face and adjustable-length shaft

With a focus on a softer feel and lively response through multi-layer face technology, and a newly designed adjustable-length shaft, PING today introduced the Sigma 2 putter series. Available in 10 options, including the new, highly stable Fetch model that is designed with a golf-ball-pickup feature, the new putters are available for pre-order beginning today at authorised PING golf shops around the world. “The Sigma 2 putters are engineered to bring a new level of performance and excitement to our putter...

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Posted on October 15, 2018

Close House upgrades driving range with exciting Toptracer technology

Host of the European Tour’s 2017 British Masters and home to two Lee Westwood designed championship courses, Close House has announced the introduction of Toptracer Range technology in all 10 bays at its PGA Academy driving range. Familiar to all golfers through its coverage tracking the world’s best golfers week-in, week-out on the PGA Tour and European Tour TV broadcasts, Toptracer Range enhances the driving range experience for anyone who wants to hit a golf ball. The driving range at Close House’s...

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Posted on October 15, 2018

NIPPON SHAFT PLAYERS WIN ON PGA AND LPGA TOURS

Nippon Shaft players captured victory on both the PGA and LPGA Tours last weekend as both the men’s and women’s circuits competed on their East Asian swings. Nippon Shaft’s MODUS3 series of steel shafts recorded its 148th victory worldwide when the 34-year-old Australian closed with a final round 7-under par 65 to post a five-shot victory at the CIMB Classic at TPC Kuala Lumpur in Malaysia. It was the 25th MODUS3 victory in calendar 2018. The champion, who started the day in...

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Posted on October 11, 2018

Golf Son Muntaner celebrates its 18th birthday with special winter package

Golf Son Muntaner, the flagship course at Arabella Golf Mallorca, has announced the launch of a special discounted offer to mark the 18th anniversary of its opening. Golfers will be able to book a tee time for two green fees with a buggy included for a special rate of €99 to play any time at Golf Son Muntaner between 1st November and 31st December 2018. Golf Son Muntaner reopened two years ago following an ambitious and extensive renovation project to replace every...

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Posted on October 11, 2018

Burhill Golf Club plays its part in the 2018 Ryder Cup effort

Burhill Golf Club played its part in the preparations for the 2018 Ryder Cup, by sending one of its greenkeepers to help get the golf course looking immaculate ahead of golf’s greatest spectacle. Fabian Maisonny, working closely with the greenkeeping team at Le Golf National in Paris, focused on keeping the fairways and closely-mown areas looking perfect for the world’s best golfers. Enrolled in the R&A Greenkeeping Scholarship Programme, 31-year-old Maisonny qualified to be part of the Ryder Cup preparations through his...

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Posted on October 11, 2018

Foremost EMP attracts new suppliers with improved ladies’ retail solution

Foremost has announced partnerships with two specialist ladies’ clothing brands, as the new suppliers look to take full advantage of the developments in Foremost’s Elite Marketing Programme (EMP). Following the impressive growth of the women’s game at grass roots levels through new participation initiatives such as Women and Girls’ Golf Week, #ThisGirlsGolfs and love.golf, it has never been more important for club professionals to deliver a proper retail offering to their female customers. However, many members have neither the retail space or...

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Posted on October 5, 2018

PowaKaddy Rental Carts – The Ultimate Cash Machines

No.1 electric trolley brand, PowaKaddy, has announced details of its exciting electric trolley rental offering for 2019, with its PowaKaddy Rental GPS set to provide golf club professionals and resorts with an even greater opportunity to boost trolley hire revenue. Helping to deliver a super-fast return on investment, the GPS rental fleet promises to offer PGA Professionals not only a higher charge-out rate, but also a more technologically advanced product that can help increase retail sales. Since its introduction to the market...

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Posted on September 25, 2018

146th Worldwide Victory for Nippon Shaft’s MODUS Series

Nippon Shaft’s MODUS3 series of steel shafts recorded its 146th victory worldwide over the weekend at the Asia-Pacific Diamond Golf Cup at Japan’s Musashi Country Club, Sasai Course. It was the 23rd victory in 2018 for the MODUS3 series. The 32-year-old winner dominated the field with a 6-shot victory, with a 15-under par total of 269, shooting rounds of 69-66-66-68. He used N.S.PRO MODUS3 Tour prototype steel shafts in both his irons and wedges. It was his 20th victory as a...

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Posted on September 18, 2018

NIPPON SHAFT USER WINS EVIAN CHAMPIONSHIP, THE FIFTH WOMEN’S MAJOR OF THE YEAR

Nippon Shaft won its fifth women’s major of the year Sunday at the Evian Championship in France. The 40-year-old native of Fort Worth, Texas used Nippon Shaft’s N.S. PRO 950GH steel shafts in her irons and wedges to fire a 3-under par 68 in the final round to come from five shots back and seal the victory. It was the first major title for one of the LPGA’s more consistent players. The six-time Solheim Cup team member shot a 12-under par total...

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Posted on September 13, 2018

NIPPON SHAFT WINS BMW CHAMPIONSHIP; GETS RYDER CUP PICK

The 32-year-old former PGA Championship winner won the BMW Championship Monday on the first hole of a sudden death playoff, using N.S.PRO MODUS3 Tour 120 TX-flex steel shafts in his irons. The champion finished at 20-under par in regulation and won with a par on the playoff at Aronimink Golf Club in Newtown Square, Pennsylvania. His cheque for capturing the third of four FedExCup Playoff events was $1.62 million, boosting his career earnings to $22.5 million. It was his fourth PGA Tour...

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Posted on September 10, 2018

Leading brands endorse Foremost’s EMP Premium developments

Some of golf’s top brands have given their ringing endorsement to Foremost’s EMP Premium service developments, which will include more in-depth customer profiling. EMP Premium profiling provides modern marketing for golf professionals by enabling customers to be targeted more specifically than ever before, breaking down the database by customer type, gender and ability. Foremost Managing Director Andy Martin, discussing the latest development of EMP Premium, said: “At Foremost we always strive to lead in marketing innovations for our members, and the introduction...

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Posted on September 10, 2018

Shot Scope adds innovative social interactive features to app and web dashboard

Shot Scope Technologies are releasing a variety of new interactive social features to both their web dashboard and apps, giving golfers a truly immersive way to track their golfing journey. Shot Scope users will be able to celebrate achievements and milestones, in the form of Medals and Leaderboards, helping them to stay motivated while easily tracking their progress on the course. At the same time golfers will be able to share their successes across social media and compare their performance against other...

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Posted on September 5, 2018

NIPPON SHAFT WINS ON LPGA, FINISHES T-4 IN PGA TOUR PLAYOFF EVENT

Nippon Shaft recorded a victory on the LPGA Tour and a T-4 at the PGA TOUR’s second playoff event over the Labor Day weekend. The winner of the Cambia Portland Classic at Columbia Edgewater Country Club in Portland used Nippon Shaft’s N.S. PRO 950GH steel shafts in her irons and wedges enroute to her first LPGA victory Sunday (Sept. 2). After starting her final round six shots behind, the 28-year-old New Jersey native won by four. Her 19-under par total, with...

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Posted on August 29, 2018

Prince’s Golf Club reveals spectacular new short-game area

Prince’s Golf Club has opened its completely revamped short-game area to further enhance the world-class facilities on offer at the club. The Sandwich club’s latest investment of £50,000 into elevating its facilities sees the creation of a larger putting green, and two further greens with surrounding pot bunkers for pitching and chipping. The work to the enhanced practice area began in August 2017 and has opened this summer for full use. The new short-game facilities were first put to the test by...

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Posted on August 28, 2018

NIPPON SHAFT CAPTURES VICTORY, RUNNER-UP FINISHES ON LPGA, PGA TOUR

Nippon Shaft recorded a victory and a runner-up finish Sunday (August 26) on the LPGA Tour and PGA TOUR, respectively. The winner of the CP Women’s [Canadian] Open was the 20-year-old Ottawa native, who used N.S.PRO MODUS³ Tour 105 S flex steel shafts in her irons and N.S.PRO MODUS³ Wedge 115 steel shafts in her wedges to shoot 21-under par and win by four shots in front of her home fans. She recorded rounds of 66-66-70-65—267 at Wascana Country Club in Regina,...

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Posted on August 23, 2018

PowaKaddy strengthens position as UK market leader

PowaKaddy, the UK’s best-selling electric trolley company, has reported a strong first half of 2018. Sales across the brand’s portfolio of products increased by 27% compared to 2017 with PowaKaddy now boasting 64% of the UK electric trolley market, according to golf industry research specialists, Golf Datatech. Much of this success, according to CEO David Catford, is down to the company’s hugely popular new Compact C2i electric trolley: “We believe the C2i has added to what is our best and most comprehensive...

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Posted on August 21, 2018

NIPPON SHAFT WINS ON TWO TOURS ON SAME DAY

Nippon Shaft recorded victories Sunday (August 19) on both the European Tour and the LPGA Tour. The European Tour victory came at the Nordea Masters where the 33-year-old Englishman used Nippon Shaft N.S.PRO MODUS³ Tour 105 steel shafts in his irons to win with a birdie on the first hole of a sudden death playoff. He shot 66-63-69-68—266 in regulation for a 14-under par total at Hills Golf Club in Gothenburg, Sweden. It was his first European Tour victory in 200 starts...

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Posted on August 15, 2018

Golf Pride Trusted to Win Wanamaker Trophy and Grip Count at the 100th PGA Championship

Eaton announced today that its Golf Pride Grips Division was the most used swing and putter grip brand during the centennial PGA Championship at the challenging Bellerive Country Club. With this year’s champion utilising Golf Pride’s swing and putter grips, Golf Pride has now been used by 8 of the last 10 Wanamaker Trophy winners, with a noteworthy seven-year title streak. At the close of 2018 Majors, the brand has earned a total of 86 swing grip wins with the closest...

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Posted on August 15, 2018

Paul Williams appointed as General Manager of Toptracer Europe

Paul Williams has been appointed as General Manager of Toptracer Europe following his outstanding performance as Director of Golf for Topgolf UK. Williams boasts a wealth of experience in the golf industry and takes up his new role after 13 years of employment with global sports entertainment leader, TopgolfÒ. Owned by Topgolf, Toptracer is best known for the ball-tracking graphics used during televised golf tournaments such as The Open Championship and Ryder Cup, among others - revolutionising how golf is watched on...

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Posted on August 8, 2018

Toptracer appoints GMS to help drive ambitious European expansion

Toptracer, the most advanced ball-tracking technology in golf, has appointed GMS as its European communications agency, effective immediately. Owned by global sports entertainment leader TopgolfÒ, Toptracer is best known for the ball-tracking graphics used during televised golf tournaments such as The Open Championship and Ryder Cup, among others. In addition to transforming how golf is watched on TV, Toptracer technology is now accessible at local practice facilities with Toptracer Range. GMS will commence work highlighting the growing Toptracer Range expansion and its...

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